Creating Your Author Brand Zoom Seminar, Sunday, January 7th, 2024
Sunday, January 7th, 2024
Live Seminar via Zoom from 3PM - 6PM EST
Open to All writers!
Any questions about this class? Use the Chat Button (lower left) to talk with us.
Taught by Lynne Golodner, who is the author of nine books and whose writing has appeared in Saveur, Poets & Writers, Seventeen, Better Homes and Gardens, the Jewish Literary Journal, The Good Life Review, Hadassah Magazine, Porridge Magazine, Good Housekeeping, the Chicago Tribune, the Detroit News, Crain’s Detroit Business and many more. She is the founder and publisher of Scotia Road Books. Her debut novel, Woman of Valor, was published in September of 2023.
To succeed as a writer you need two things: to write and to cultivate an author brand. Especially for writers who plan to write a book, apply for a writing job or in other ways bring their talent to market - and even for emerging writers - it is never too early to understand positioning and brand. In today’s digital world, agents and publishers look for authors with a known brand, a digital presence, and a clear style.
This course is taught by Lynne Golodner, who knows well the worlds of writing and marketing - she has had 8 books published and written thousands of articles, worked as a journalist and for the last 15 years, run a marketing company. Lynne’s work has appeared in Saveur, Poets & Writers, Seventeen, Better Homes and Gardens, Parenting, Parents, Good Housekeeping, HOME, the Chicago Tribune, the Detroit Free Press, and more - AND, she has helped countless writers and clients develop their brand and achieve exposure locally, nationally and globally.
In this course, we'll examine the art of branding, how to know your writer style and voice, and how to create a plan for your writing that you will be eager to enact.
During the seminar participants will do some free-writing to get clear on the type of branding that is best for them!
- Establish your author brand
- Learn how to use social media to build a following, and an audience
- Build credibility for your writing
- Create an outline for your writer website
- Understand the importance of relationship-building in marketing your author brand
- Articulate your strengths and market potential
ONLINE COURSE STRUCTURE:
STUDENTS LOVE LYNNE:
“Lynne is so amazing. She made my fire hydrant of a response sound like poetry.”
“Every now and then you attend a truly awesome workshop that provides real practical sound advice for a situation with many unique questions. This course was that for me.”
“Lynne is changing my life. She knew I was hesitating about moving forward on my dream path. I’d start, lose focus, then stop again. Lynne is keeping me accountable and her confidence in me makes a huge difference. "
"With Lynee's coaching, I got recognition in just weeks! She keeps pushing me to apply my talents, live loudly, and be a beacon for others. She shares her secrets."
"There are many courses that claim to make a difference but fall short. Skip that. Work with Lynne and you will get top-notch results quickly.”
Lynne Golodner, Instructor
Sunday, January 7th, 2024 | 3PM - 6PM EST
Seminar is fully ONLINE and meets via Zoom
If you have questions, please us the Chat Button or contact us via email HERE.
ABOUT LYNNE GOLODNER:
Lynne Golodner is the author of nine books and thousands of articles as well as a marketing entrepreneur, writing coach and host of the Make Meaning Podcast.
After working as a journalist in New York and Washington, D.C., Lynne returned to her native Detroit to pursue a freelance writing career and teach writing. In 2007, she created Your People, a marketing and public relations company with a focus on storytelling that guides authors in building their brands and marketing their work. In 2023, Lynne founded Scotia Road Books, an independent publishing imprint for women over 40.
Lynne’s writing has appeared in 45th Parallel, Moment Magazine, Great Lakes Review, Saveur, the Chicago Tribune, Better Homes and Gardens, Midwest Living, the Detroit Free Press, Porridge Magazine, the Jewish Literary Journal, The Good Life Review, Hadassah Magazine, The Forward, Valiant Scribe, Story Unlikely, The Dillydoun Review, QuibbleLit, bioStories and YourTango, among many more publications. Plus, one of Lynne’s creative nonfiction essays was a finalist in the Annie Dillard Creative Nonfiction contest at Bellingham Review.
Lynne teaches writing around the world, leads writers retreats and facilitates The Writers Community. She fuses her marketing expertise with her writing background in webinars and masterminds focused on arming writers with the tools to market their work and build consistent author brands.
A former Fulbright Specialist, Lynne graduated from University of Michigan (BA, Communications/English) and Goddard College (MFA, Writing) and earned a Certificate in Entrepreneurship from the Goldman Sachs 10,000 Small Businesses program at Wayne State University.
She is the mother of four young adults and lives in Huntington Woods, Michigan with her archivist-husband Dan.